An essential element which guarantees the efficiency of your digital communication, a graphic charter represents much more than the pursuit of consistency between a logo, colours and typefaces.
It represent fundamental work on the story and the values of your brand, its identity, its creators: this work will have a direct influence on the implicit and explicit perception of different messages.
This is exactly why NEOH takes the time to listen to your needs and to consider the whole prism in which your project will evolve, including and especially regarding your direct competitors.
Furthermore, adjustment to international markets is already one of our skills, and we take into account the fact that certain colours, shapes and names have different meanings depending on the culture. This must be taken into account right from the beginning, during the reflection stage.