When Thé d’Asie contacted us, asking us to analyze their e-commerce site – which they were not satisfied with – we took the time to carry out a complete audit, at the end of which many problems emerged.
First of all, the previous agency had used a generic theme, which they had not even bothered to customize! After some research, we were able to show our client several sites that were similar in design and content, which was obviously detrimental to the brand image as well as the SEO of this online store.
We completed this audit with a set of recommendations concerning the presentation, ergonomics and contents of the future site as well as, more broadly, the optimization of the marketing strategy of this new brand.
Finally, we completed the project with a proposal for an SEO boost via our partners ZuZu marketing, who also manage Google Ads campaigns.
Social networks were not forgotten either, with an optimization of the communication via Instagram and a better presence on Facebook, in order to conquer new customers, sensitive to the positioning of Thé d’Asie, to invite them to discover its range of natural teas, hand-picked and grown without pesticides.
Morgane Sutter, our developer, has been passionately involved, as a great tea lover, in giving life and animation to this elegant and rewarding website.
From the shots to the texts, including the design and the logo redesign, everything has been rethought from A to Z by NEOH, in order to offer the young house Thé d’Asie a setting in adequacy with its ambitions.